Hey Champions, 

John Wood, Manager of Product Manager, here to chat about IPaaS! 

For years, Salesloft has had integrations with leading IPaaS solutions, with Zapier being the newest addition to our marketplace. Customers have used these integrations to simply automate importing leads and, in some cases, build their own custom CRM workflows. Salesloft partners with IPaaS solutions to open up a new world of data integration within your organization’s tech stack, acting as both the destination and a data source.

What is IPaaS?

IPaaS, or Integration Platform as a Service, is a cloud-based tool that seamlessly connects your different software applications and systems. Think of it as a bridge that allows your apps to communicate and share data.

How can it help your organization?

Today’s businesses rely on numerous software applications. IPaaS ensures these applications can talk to each other, preventing data silos and streamlining operations.  

Use Case: Most recently, our organization built an IPaaS workflow in Tray.AI to ensure that learning module completions could be attributed to a Champion’s earned points. Now, when a champion completes a Salesloft certification, they get credit for it in the Champion’s Hub. *chef’s kiss*

Our team was able to accomplish this end-to-end in about a week in IPaaS.

Why connect it to Salesloft?

Your organization may already be using IPaaS workflows throughout the business for small automated tasks. For example, we use them to make sure our Product team sees your feedback. If your organization is looking for real-time data updates or you’re looking to push Salesloft’s rich data set into another solution, talk to your team’s admins and platform owners about setting up a workflow to accomplish this. 

What you need to consider

• Your organization’s existing IPaaS provider
• The source and destination of your data - Where is the data right now, and where does it need to go?
• The right stakeholders - Who is the SME in your organization about that data source?
• The IPaaS SME - Who has already built a workflow in your organization? They may have tips and tricks that can help you get started quickly.

Much more to come on this subject. Stay tuned!