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Following up with webinar attendees is not only great for collecting feedback, but is also a great way to engage and nurture leads.

A Follow-Up Cadence can help you streamline your follow-up strategy, drive leads to the Sales Team, and ensure every lead is nurtured.

Here’s how you can implement one:

Best Practices:

  • Automate lead entry into the Cadence.
  • Assign leads to the account owner.
  • Initiate conversations around webinar content to uncover opportunities.

Here’s a look at a Follow-Up Cadence:

 

 

Got some brilliant post-event follow-up strategies? Share them in the comments section.

 

Additional Resources

Check out our knowledge base to learn how to:

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